Ziniadvertising Company
Building Digital Capacity for media
15 July 2026
Email: admin@ziniadvertising.co.za
Phone: (084) 295-6397
Website: https:// ziniadvertising.co.za
Dear Publisher,
On behalf of Ziniadvertising Company, I am writing to endorse Mr. Christopher Mcinga as a preferred training provider for publishers participating in the DNTF programme.
In an era where newsrooms must adapt quickly to digital disruption, the right training partner makes the difference between strategy and real execution. We have observed Mr. Mcinga’s work first-hand and believe he offers exactly that bridge.
Why we recommend Mr. Mcinga:
Relevance to DNTF Goals
His programmes are designed around what DNTF publishers face daily: growing online audiences, diversifying revenue, using data to inform editorial decisions, and building sustainable digital newsrooms.
Practical, Newsroom-Focused Approach
Rather than generic workshops, Mr. Mcinga delivers applied training. Teams leave with tools, templates, and action plans they can implement the next day.
Credibility and Professional Conduct
He engages with respect for each publisher’s context, deadlines, and culture. His delivery is clear, engaging, and results-oriented.
Measurable Outcomes
The feedback from teams he has trained points to stronger digital skills, better collaboration, and more confidence in executing transformation initiatives.
Based on our engagement with him, Zini Company is confident that Mr. Mcinga will be an asset to any DNTF publisher investing in staff development and long-term digital capacity.
We recommend him wholeheartedly and without reservation.
For any further details on his facilitation style or areas of specialization, please feel free to contact our office directly.
Sincerely,
Solly Desai
Managing Director
Zini Company



